Business Services

At Libra Consulting, we understand that your business is important to you. We understand that the time and effort you are taking to grow your business is valuable. Let us guide you in taking your business to new heights, talk to us today, we are here to help you grow your business.



The purpose of a “Business Proposal” is to convince the reader to see the world in the same way that you do. The main goal when writing a business proposal is to persuade the reader to make a change that will make your proposed idea a reality. A “Business Proposal” is composed of numerous parts, all of which should be backed by factual information. Some of the components of a business or farming proposal includes (but not limited to):
1. Introduction.
2. Plan of Work.
3. Qualifications & Experience.
4. Budget.
5. Task Schedule.
6. Opposition.
7. Conclusion.
A winning business proposal generally begins with an in – depth findings discussion call or meeting. If possible the writer should directly engage with the client in a thoughtful and strategic conversation and by understanding their needs. A strong business proposal is a top opportunity to win new business. It is the ultimate sales document, a condensed version of all the value your solution brings to the clients problem. A proposal is not a business plan. Business Plans present a company’s operational and financial objectives. While it’s an important corporate document, it is very different than a proposal. Confounding the two will produce either a poor business proposal or a poor business plan.




You will find many variations and lengths for a Company/Business Profile. Some businesses my not have grown enough yet and have profiles that are just two -three pages long. On the other hand, some might include awards, certifications, and a large client portfolio, topping out at 30 pages. The bottom line with both situations, as well as those in between, is that a company profile is your business’s time to shine. You should prepare (or ask a professional consultant) a well-written document that is clear, concise, and correct.

We prepare and assist with Professional and well-written Business or Company Profiles as well as Capability Statements. Why not try us? Contact us – (27) 84 583 3143 or email:


Think of Marketing as getting people to know, like and trust you. Think of sales as helping them configure, choose, and pay for what you offer and should include:
  • An explanation of the choice of the target market.
  • A summary of the main taglines, key selling points, and value proposition.
  • Discussion of media which almost has to be social media and content marketing these days, but used to be advertising, budgets, placement and so on.
  • Pricing is your most important marketing message.
  • Channels of distribution for physical products or websites, mobile marketing etc.
  • Promotion. It could include public relations, advertising, affiliate sites, price promotion, and events.


Some businesses need a specific sales plan more than others. If you are forecasting sales with a direct sales organization selling to larger companies, you should understand a direct sales force, reasonable expectations of leads, presentations, closes per month per sales person, pipeline dynamics related to decision



What is a Pitch Deck?

A Pitch Deck  (Power Point Presentation) provide your audience (Potential Investors)with a quick overview of your Business Idea/Venture. You will usually use your pitch deck during face-to-face meetings with Investors or potential customers/interested parties. Sometimes you will use your pitch to present your business in front of a larger audience or other times, a Investor may ask you to email them your pitch without being accompanied by your verbal delivery.

Purpose of the Pitch

  • To maximize an opportunity at hand.
  • To grab your audience attention and leave them wanting to know more.
  • To tell a story.
  • To share your passion for your business opportunity.
  • To share your personality.
  • To communicate the confidence you have in your business.
  • To set the stage for the all important “ask”.

Want to know more or use our expertise in preparing “professional” pitches? Contact us – call (27)84 583 3143 or email –





A Feasibility study looks at the viability of an idea with the emphasis on identifying potential problems. It attempts to answer two main questions:
1. Will the idea work? and
2. Should you proceed with it?ST
A Feasibility study addresses things like where and how the business will operate. It provides in-depth details about the business to determine if and how it can succeed, and it serves as a valuable tool for developing a winning Business Plan.

 STUDENT ACCOMMODATION                          

Why invest in student accommodation?

Many investors choose student housing for the yields it produces. Accommodation close to higher learning institutions can pack more income per square meter and guarantees year-on-year tenants. The demand for student accommodation is much higher than the supply, in turn leaving a huge gap in the market for many investors. Stellenbosch, Grahamstown, Rondebosch, Cape Town (CBD) and Belville are all but a few of the most lucrative areas in the country for investors to consider.

When it comes to student accommodation, usually perfection is not always required, because unlike a family wanting to start a new home, students are aware that they will not be sticking around for a long time, and as such the property does not have to be perfect nor meet stringent requirements, although decent living conditions and affordability are some of the important factors for student renters.

Another advantage of investing in student accommodation includes being able to raise the rent with the market. In turn, when you have tenants who have been renewing their lease for several years, their rental costs will usually rise lower than the average rent of the area, but with student renters, the turnover is much higher. The high turnover that comes along with student tenants means that you will be able to re-advertise the property at market-related rates.

Types of student accommodation

There are several accommodation options on the market when considering investing purely to host students. One of the most popular choices is the purpose-built student accommodation. These are managed apartment blocks. As a landlord you would usually have a rental company manage the building/s, meaning that this is mostly a hands-off way to invest in student accommodation. Flats and apartments are also one of the popular alternatives for student lodging. If you, as an investor, can find a flat or apartment for sale near to a buzzing student area it could be a good investment. In-between tenants at year end, you could opt to rent those apartments on short-term listing sites such as Airbnb to boost your rental return. A shared house or a House of Multiple Occupancy (HMO) is also a popular choice of investment for student landlords. These are usually larger properties that have been converted into several separate bedrooms and a few common areas. This investment would allow you to maximize your yield, spread your risk, and improve the ease of maintaining the property by having multiple tenants under one roof.

A student accommodation business provides accommodation for students usually close to where they are studying. With a young population, it is currently one of the fastest growing real estate sectors in South Africa. It is also a valuable service to people who live far from tertiary or training institutions or who have too much distraction at home to concentrate.



1. Small Business Set – Up

Take one step at a time, and you’ll be on your way to successful small business ownership:
1. Do your research (or let us help you).
2. Make a plan. (Prepare a Business or Farming plan).
3. Plan your finances or let us help you do it.
4. Choose a business structure.
5. Pick & Register your Business Name.

We assist small business owners in various aspects of setting up and running a successful business.

2. On Line Consulting services

Not sure about all your plans or need to discuss any related issue/problem you can make use of our on line consulting service provided on Zoom, Skype,  or Face-time – 45 min @R350.

3. Business Plan Reviews

Do you already have a business or farming plan but not sure if it will fly with any investor or bank? We will share 28 years banking experience with you (ex Bank Manager) and provide you with proper feedback/ information to put you on the right path.

4. Farming OTP = (offer to purchase)

Are you in the process of buying a farming property or land? To secure your purchase you need to sign a “farming otp” which is different from any other otp. Contact us first to ensure that you are covered in all areas and not losing money in the process.

5. Small Business Ideas

While looking at the booming industries year by year can be tempting, but it’s also a good idea to look at your strengths. What is your skill set? What are you great at? This can be an excellent jumping-off point for coming up with the best business ideas. We can help you with some suggestions where to start.










Talk to us today!